Frequently Asked Questions

Below are Frequently Asked Questions (FAQs) to help you learn more about the web design process and what we do. You may read through the list of all FAQs or choose a specific category from the menu below (some FAQs fall into multiple categories). If you don't find an answer to your specific question, please check our Policies or Contact us.

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Company Info

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    How much experience does your company have?

    We have been designing and maintaining our own website, and sites for others, since 2004. Our own site is quite extensive and consists of various sections, including an online store, a guestbook, a photo gallery, and much more.

    We are very knowledgeable in HTML, CSS, PHP, and MySQL, and we also have a working knowledge of JavaScript and Flash. We work continuously to enhance and improve our skills.
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Design Process

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    When will my website be ready?

    The length of the design process will depend on various factors such as site size, condition of content provided by client, additional services needed, and our current workload. Generally the process will take between 7 and 30 days. When you contact us and give us an idea of what you are looking for and when you need your site available, we will give you our best estimate regarding production time.

    As a client, you will affect the production time as well. Whenever our work depends on client input, answers, or materials, we may be delayed until those items are provided. It is therefore very important that you stay in touch and promptly respond to any inquiries from us during the process.
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Site Content

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    I don't have any photos for my site; where can I get photos/images?

    There are many options for obtaining photos/images for your website. If you run a business and have a digital camera, take some photos of your establishment (inside and outside), your products, and anything else you feel represents what you do. If you feel you're not a great photographer, we can perform some basic retouching (e.g., adjusting brightness, enhancing colors, cropping) to your digital photos at no extra charge. If your photos are unusable or require time-consuming adjustments or improvements, we'll discuss other options/additional fees with you.

    You may also look for photos/images online. This option requires that you choose photos/images that are either in the public domain or that allow you to purchase usage rights. Please ensure that the use of any third-party images does not violate any copyrights. Sites such as Fotolia and Dreamstime offer millions of royalty-free images at reasonable prices (sometimes even free). You may purchase such images yourself or have us purchase them and add the cost to your final total.

    If you are within 30 miles of Peru, NY, we can visit your establishment and take digital photos for you. The associated fee will be based on the distance we must travel to and from your location and the amount of time we spend taking photos.
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    Will you create graphics for my site?

    We can create fairly simple graphics for various elements of your website. For instance, we may create small graphics to be used in your navigation scheme or as background images.
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    Will you write/edit textual content for me?

    We have excellent writing and editing capabilities on-staff. Any text content provided by you must be accurate as well as clean (free of misspellings and grammatical errors). If you require us to write and/or edit content for you, or if the content you provide requires editing or corrections, we will discuss options and fees with you once we have an idea of how much time and work will be involved in developing quality textual content for your website. As book publishers, we have extensive experience in copywriting and editing. You want to have a professional-looking website, which requires clean textual content.

    Please bear in mind that, even if you decide to have us write your content for you, you must provide us with as much information about your business as possible. No one knows your business better than you.
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Services

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    Can you create a logo for my business?

    Generally, we do not create graphics other than those incorporated into a website (e.g., background images/patterns, navigation buttons). We are willing to discuss logo options and requirements with you to see if we are equipped to create what you desire, but graphic design is not our specialty (our specialty is building attractive, functional websites using clean, up-to-date, and valid code). You are also welcome to have a graphics design firm create your logo and then save some money by having us build your website. However your logo is created, we will incorporate it into the website we design for you.
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    Will you create graphics for my site?

    We can create fairly simple graphics for various elements of your website. For instance, we may create small graphics to be used in your navigation scheme or as background images.
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    Will you write/edit textual content for me?

    We have excellent writing and editing capabilities on-staff. Any text content provided by you must be accurate as well as clean (free of misspellings and grammatical errors). If you require us to write and/or edit content for you, or if the content you provide requires editing or corrections, we will discuss options and fees with you once we have an idea of how much time and work will be involved in developing quality textual content for your website. As book publishers, we have extensive experience in copywriting and editing. You want to have a professional-looking website, which requires clean textual content.

    Please bear in mind that, even if you decide to have us write your content for you, you must provide us with as much information about your business as possible. No one knows your business better than you.
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Site Appearance/Style

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    What colors can I use for my website?

    We will typically generate a color scheme centered on your company logo colors or some other colors associated with your business/activity. However, if you have certain colors in mind, let us know. We do recommend choosing darker colors for text and lighter colors for backgrounds for better readability, but every site is different and some other color scheme may work better for your site.
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    What fonts can I choose for my site's textual content?

    Generally, websites use sans-serif fonts (e.g., Arial, Tahoma) for screen display, as opposed to serif fonts, (e.g., Times New Roman) typically used in printed materials. Unfortunately, the web is rather restrictive regarding the range of font styles that may be used. The reason for this is that any font chosen must exist on the visitor's computer. This means that if you choose Tahoma as your website's font, and a visitor to your site does not have that font, the visitor's web browser will substitute another font from the visitor's computer.

    There are techniques to embed specific fonts, thus allowing those fonts to appear regardless of whether they exist on every user's computer. However, these techniques are not supported by all browsers, and they can slow the loading of web pages because they must be downloaded just like images and other elements.

    Fortunately, CSS allows several fonts to be listed as possibilities for use in a web page. For instance, we could construct a list like this: Arial, Tahoma, sans-serif. The web browser would first check for Arial on the visitor's computer; if Arial is not found, the browser would check for Tahoma. Finally, if Tahoma is also not found, the browser would choose a sans-serif font from the visitor's computer. Embedded fonts, as discussed above, may be included in the list as well, so browsers not supporting embedded fonts would simply move to the next font in the list.

    By the way, we have used a couple of embedded fonts in this website. Whether or not you see them depends on your web browser and its settings. If you wish to use embedded fonts in your site, you must find downloadable fonts. Before downloading such fonts, check to make sure the owner has granted permissions for the fonts to be used for your specific purposes, and that the fonts can be embedded for website use rather than simply installed on a computer for local use only. A good site to check for various embeddable fonts is Fonts2U.com.
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    Will you create graphics for my site?

    We can create fairly simple graphics for various elements of your website. For instance, we may create small graphics to be used in your navigation scheme or as background images.
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